El Bueno, La Mala y El Feo
El Bueno, La Mala y El Feo
Introduction
Introduction
El Bueno, La Mala y El Feo is one of the top-rated Spanish-language morning shows in the U.S., reaching millions of listeners daily. Since shortly after its 2016 launch, Prime Scale Creative has partnered with the show to develop high-impact creative across multiple touchpoints. From on-air commercials and studio photography to branded campaigns and world premiere promotions. Our work helps Univision Radio drive engagement and increase time spent listening through campaigns that blend humor, authenticity, and audience connection. By aligning raw on-air talent with cohesive visual storytelling, we’ve helped elevate El Bueno, La Mala y El Feo into one of the most recognizable and trusted brands in Spanish-language entertainment.
Year
2025
Industry
Entertainment
Scope of work
/
Branding
/
Video Production
/
Content Marketing
/
Graphic Design
Timeline
Ongoing
Introduction
El Bueno, La Mala y El Feo is one of the top-rated Spanish-language morning shows in the U.S., reaching millions of listeners daily. Since shortly after its 2016 launch, Prime Scale Creative has partnered with the show to develop high-impact creative across multiple touchpoints. From on-air commercials and studio photography to branded campaigns and world premiere promotions. Our work helps Univision Radio drive engagement and increase time spent listening through campaigns that blend humor, authenticity, and audience connection. By aligning raw on-air talent with cohesive visual storytelling, we’ve helped elevate El Bueno, La Mala y El Feo into one of the most recognizable and trusted brands in Spanish-language entertainment.
Year
2025
Industry
Entertainment
Scope of work
/
Branding
/
Video Production
/
Content Marketing
/
Graphic Design
Timeline
Ongoing
Testimonial
Testimonial
Testimonial
Prime Scale is an absolute powerhouse when it comes to producing top-tier TV spots and visual graphics. Their team consistently delivers exceptional work that elevates the look and feel of our network shows. Even when working against challenging timeframes, Prime Scale never sacrifices quality or detail.
Carla Aroushanian, Global Brand Manager
© 2025 Prime Scale Creative LLC
Let’s talk.
Tell us about your project and we'll tell you how we can bring it to life.
Quick Response
Someone from our team will reach out within 24 hours.
Let’s talk.
Tell us about your project and we'll tell you how we can bring it to life.
Quick Response
Someone from our team will reach out within 24 hours.
© 2025 Prime Scale Creative LLC
Let’s talk.
Tell us about your project and we'll tell you how we can bring it to life.
Quick Response
Someone from our team will reach out within 24 hours.